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Jim Huggins
August 16th, 2008
10:23 am
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cranky old man alert
I've been watching the Olympics a lot on TV this past week.

Right now, I'm watching the USA men's basketball team playing Spain.  When NBC cuts to commercials, though, instead of playing the traditional NBC Olympics theme song, they're playing the old "NBA on NBC" theme song ... even though NBC hasn't had an NBA broadcast contract for years.

Not to mention, of course, that this is the Olympics, not the NBA.

For some reason, this makes me cranky.  C'mon, folks ... this is the Olympics, after all.  I know you need to use this platform to cross-promote all of your other NBC products ... but digging out a really old theme song to remind people that you used to watch NBA on NBC?  Feh.

Current Mood: crankycranky

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